Effective Tip Sheet Guide
A tip sheet is a sales tool that allows the reps selling your book to show buyers the best selling points of each title. Every book needs to have a tip sheet. The most effective tip sheets include the information below: (* = mandatory info)
Cover Image
*Title
Subtitle
*Author
*13 Digit ISBN
*Price
*Binding (Hardcover, Paperback, CD, DVD)
*BISAC Code (Find Them Here)
Page Count
*Publisher
Imprint
*Publication Date
*Description
*Author Bio
*Author Hometown (City, State)
Size (Inches x Inches)
Series Information
Target Market/Audience
First Print Run
Excerpt
*Comparative Title (Title, Author, 13 Digit ISBN - See our guide here)
Endorsements
Casepack Quantity (How many fit in a shipping box)
Unique Selling Points
Marketing Strategy
News & Events
Mike Shatzkin, who is always informative as well as entertaining opened the annual BISG Making Information Pay seminar with some results from the survey they sent out to publishing professionals.
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The acquisition includes the Web site Publishersweekly.com and Publishers Weekly Show Daily. The new company will retain all of PW’s editorial, art, and advertising employees and the magazine will remain headquartered in New York City. Cevin Bryerman [...]
